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A vibrant shop window display at Seimon-Cho, showcasing a variety of adorable plush toys and character merchandise.
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A vibrant display of various yellow Pikachu plush toys on a retail shelf.
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A retail display rack filled with various Japanese character-themed kitchenware, stationery, and accessories.
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A vibrant display case showcasing a vast collection of anime, manga, and pop culture collectible figures.
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Shelves filled with adorable plush toys, stationery, and character merchandise, showcasing Seimon-Cho's charming product range.
Shelves filled with...
Shelves filled with adorable Japanese character plush toys and merchandise, including Sumikko Gurashi and San-X items.
Shelves filled with...
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A group of adorable Rilakkuma and Korilakkuma plush toys, some in bear costumes.
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A close-up of various cute plush keychains and small character merchandise hanging in a retail store.
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Interior view of Seimon-Cho, a vibrant shop filled with popular character merchandise, plush toys, and gifts.
Interior view of Sei...
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A young girl smiles while holding Sumikko Gurashi merchandise inside a vibrant retail store.
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A vibrant shop window display at Seimon-Cho, showcasing a variety of adorable plush toys and character merchandise.
A vibrant shop windo...
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Close-up of adorable My Melody and Kuromi plush toys displayed in a retail shop.
Close-up of adorable...
The vibrant red and white striped facade of Seimon-Cho, a shop filled with cute plush toys and merchandise, in a mall.
The vibrant red and...
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The vibrant storefront of Seimon-Cho, a shop brimming with adorable plush toys and character merchandise.
The vibrant storefro...

Seimon-Cho

Food Asian Cuisine

Location: Level 3, Unit Number #03-03

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Quality products and services

Services

In-store pick-up for online orders

Seimon-Cho at Plaza Singapura serves as Singapore's premier gateway to authentic Japanese character culture and anime merchandise, strategically located on Level 3 within this bustling Orchard Road shopping destination. Founded in 2007 with the mission to deliver genuine Japanese lifestyle products directly from Japan, this specialist retailer opened its second Singapore location at Plaza Singapura on June 27, 2008, establishing itself as the official San-X shop in Singapore. The store operates as a treasure trove of kawaii culture, offering an extensive collection of authentic anime and character goods including beloved franchises like Rilakkuma, Hello Kitty, One Piece, Gudetama, Naruto, Doraemon, and Sumikko Gurashi.

The shop's comprehensive product portfolio spans soft toys, premium stationery, detailed action figures, car accessories, Disney products, Minions merchandise, Pokemon collectibles, Digimon items, My Melody goods, and an impressive selection of manga-inspired merchandise featuring iconic series like One Piece, Dragon Ball, and Haikyuu. Seimon-Cho particularly excels in offering Banpresto figurines and limited-edition collectibles that appeal to both casual fans and serious collectors of Japanese pop culture. Their direct importation model ensures authenticity and access to the latest releases from Japan, making it a must-visit destination for enthusiasts seeking genuine Japanese character merchandise in Singapore's competitive retail landscape.

Customer loyalty is rewarded through Seimon-Cho's VIP programme, where shoppers spending S00 in a single transaction become VIP members entitled to a 5% discount on all future purchases, demonstrating the store's commitment to building lasting relationships with its community of collectors and fans. The Plaza Singapura location benefits from excellent accessibility via the connected Dhoby Ghaut MRT station and the mall's central Orchard Road position, attracting both local anime enthusiasts and international visitors seeking authentic Japanese collectibles. With contact number +65 6238 6530, Seimon-Cho continues to bridge Japanese pop culture with Singapore's diverse community, serving as more than just a retail outlet but as a cultural hub celebrating the enduring appeal of Japanese character design and storytelling.

Operating Hours

Open
Closes in 2h 3m
Monday (Today)
11 AM - 9:30 PM
Tuesday
11 AM - 9:30 PM
Wednesday
11 AM - 9:30 PM
Thursday
11 AM - 9:30 PM
Friday
11 AM - 9:30 PM
Saturday
11 AM - 9:30 PM
Sunday
11 AM - 9:30 PM